Free Roomba Confounds SEO Amateur
Yes…I have NADD (Nerd Attention Deficit Disorder, so let me apologize up front that I’m currently fixated on the topic of free roomba’s.
I’m not going to set the whole thing up again, so if you want to see how this started, click on Free Roomba Attracts Cheap Bastards to get most of the story.
One final housekeeping item: if you came here looking for a free Roomba, I’m sorry but I don’t offer them. Here is a link to a cheap iRobot 560 Roomba Vacuuming Robot
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Ok, now that the disclaimers are out of the way…on to the dribble.
So I checked my stats and found that someone clicked through the Google SERPS using the keyword free roomba. I of course checked it out and came to find that my post Gays Get Free Roomba Vacuum Power was ranking #3. I thought there was no end to the hilarity because of this.
Over the course of the weekend, I checked the SERPs again and found that at one point The Minority Report was ranking #1 for the term free roomba with the Gays Get Free Power headline. I figured this was a fluke but I’ve seen stranger things happen in the SERPs before. I am guessing that because my blog post was “relevant” for the term free roomba and fresh, I temporarily made it to #1. Pretty cool but totally a fluke.
Another thing that I noticed was when I checked the SERP the first time, it was a like a feeding frenzy. There were yellow Adwords ads, like 50 Roomba ads on the side and it just seemed like it was a shoe sale at a shoe store next to a place where a lot of crazy shoe obsessed chicks are.
The second visit, where The Minority Report was #1, there seemed to be less activity. Less yellow Adwords ads, fewer (7-8) on the right and just generally not the same landscape as when I was ranked the first time.
I checked again today and I’m ranked again but for both posts and in a 5-6 position in the SERPs. I’m sure it’s going to correct at some point, because I don’t have the backlinks to justify that kind of ranking for a keyword like free roomba.
I’m not sure I have any observations or conclusions yet…just that I find SERP’s and rankings fascinating and while I’m not doing anything out of my way to “game Google” it is cool when something accidental happens. Maybe someone would comment and tell me what the hell happened?
Maybe I’ll email the Jacksonville, FL search engine optimization expert, SEOAly, now that she’s back and she can explain this?


April 30th, 2009 at 10:44 am
I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future.